Personal branding is a way of signaling to others what your unique identity, vision and values are. It’s an authentic revelation of all the things you have to offer the world.
What happens when those values or aspirations change? What happens, and how do we take the next step in our personal or professional growth? That’s where rebranding comes in.
To rebrand is to realign ourselves and our goals by harnessing new, revitalized energy. We grant ourselves new possibilities, new inspirations, and new joys. Simply put, to rebrand means to evolve.
Many people are afraid of change, even though it’s an instinctual, bioenergetic process that’s required for our spiritual growth. We are beings made of energy. We’re driven to evolve. Just like the energy that comprises us, we are constantly in motion. When we harness that powerful, catabolic potential we discover this exciting fact: that we are in an upward-trending spiral toward our highest calling.
Rebranding involves opening yourself up to new opportunities with optimism, and this mindset attracts the very best things in life. Whether it’s a new set of dedicated clients, a new service that’s in alignment with our deepest-held values, or a stronger, more supportive networking circle, we rebrand because we’re working toward something greater than we imagined before.
Energy is just like that. In an earlier blog post, I explain how altering your mindset can physically change your reality, even your biological makeup! This is exactly what rebranding does. An example of this is the branded color scheme. Branded colors are evocative of the emotional energy that’s authentic to your identity and your mission. When chosen wisely, these colors transform the attitudes of everyone who comes in contact with your brand and attracts likeminded, positive energy.
The power suit is another example of this phenomenon. A power suit is a tailored, signature work outfit meant to exude a strong sense of leadership. When you put on your power suit, you feel more confident and successful, which in turn transforms you into a person who is actually – not just potentially – confident and successful beyond their wildest dreams.
People will often rebrand themselves because their old ways of self-marketing aren’t working. Rebranding, however, is more than just a way of attracting better business. An authentic personal brand has the power to attract all the positive resources in the universe. When you change your energy, you change your material reality.
That is the purpose and magic behind rebranding. If you’re ready to embrace change, reach out to me, Amy D, Peak Performance Expert. We’ll begin that journey today!
Bridges are constructed to make connections. We make connections every day in our professional and private lives. As long as the beams and foundation of those bridges remain intact, we remain comfortable as we travel them daily. We grow to trust them. They’re familiar, thus we feel safe leaving them as they are.
When those proverbial bridges begin to break down or destabilize, they threaten our mental and emotional safety. We can clearly see the danger. We recognize it, and we know we must make a decision. Often times when making decisions, we become mired in the bog of indecision, unable to move forward. The larger the decision, the harder it is for us to put our car into drive. We’re parked on a bridge that’s failing us. Or we’re at the onset of a new road, and unable to select a path. Many of life’s natural situations can create this huge indecision: marriage, relocation, promotion.
Dan Caldwell, the co-founder and president of TapouT, said, “Burn the bridges behind you.” Once the bridge is burned, even if it is rebuilt, it’s never the same. While this may sound like a negative, it is in fact, an act of commitment. Think about how fully that speaks to your commitment once you’ve burned the bridge of the past interactions and entanglements.
Now you’re dedicated to the new path presented before you. That means you’re positioned to be the best. It means being the first on the field, the court, or in the cubicle, and the last to leave. By leaving those bridges behind, we build relationships, sometimes from existing ones and sometimes from new ones. We may need those new bridges to last a lifetime, like in marriage, or for the duration of a career. Regardless, we must possess the mental flexibility and the courage to pursue new goals and new paths fully. Practicing this art of burning bridges to create full commitment will manifest what we desire.
We discover new relationships and opportunities by being strategic. We must also be open to receiving them when they become available and patient when they are not. Mental flexibility begins when we make time. When we let go of our physical fears and frustrations, we can see the path, the one we’ve chosen, more clearly. Once we acknowledge that we are more than our material possessions, we expand into something greater. A practice of meditation and reflection can guide us to this place.
Dan Caldwell’s philosophy is what he calls, “No Plan B.” The idea is you attack your life without the idea of a safety net and burning the bridges behind you. By doing so, you are dedicated to the path or choice you’ve selected. Whether that be entrepreneurship or walking down the aisle, you are committed to seeing it through. In his words, “It doesn’t matter what your past was, your future is what you want to be.”
In reading this blog, does it make you think of your next journey? Find clarity and the ability to connect and commit by reaching out to me, AmyD, the Peak Performance Expert and Trainer.
A little over a month ago, Nike and Jordan brand released their 2017 Black History Month (BHM) collection. The design is breathtaking, highlighted by a bold yet sleek blend of color and texture symbolizing strength, harmony, and unity.
Why am I talking about shoes? Because for me, Nike’s annual BHM collection is a reminder of my personal mantra. Be the positive reflection you want to see in the world.
This advice is what I pass on to my clients as well. I mentor some of the most elite people in the world, from CEOs to professional athletes. Like the people behind Nike and Jordan brand, my clients are in a powerful position to use their creative vision to change the world for the better. You can too. Here’s how.
Expand Your Vision
Years ago, the BHM collection started from just one Nike Air Force 1 to an entire product line. The BHM collection’s message has also evolved over time, expanding from the celebration of black athletic accomplishments to the overall legacy of black leadership and achievement. Now, the collection also provides charity support with Nike’s Ever Higher Fund, and encourages others to create positive change within and beyond their communities.
You too can start small, planting a seed of positive impact and continuing to nurture it until its reaches its fruition!
Sow The Seeds Of Your Future
Even the most successful among us know that it is not enough to accumulate strictly material wealth. We, as interconnected human beings, wonder whether we are using our God-given talents to make a lasting difference in the world. Like many of my clients you are probably deeply invested in your legacy, of leaving the world a better place than when you entered it.
To achieve that, you have to re-frame your old ideas about success. True abundance, as opposed to purely material success, is all-enveloping. By committing yourself to charitable or philanthropic ventures, you ensure that your legacy is one marked by vision and inspiration. You becomes the positive reflection you want to see in the world, long after you leave it.
That’s why it is so important to prepare yourself for such a future, right here and right now.
Be A True Leader
As many professional athletes will attest, sports isn’t just about “the game.” It’s also about being a living inspiration. It’s about acting as a mirror that reflects the virtues of leadership, cooperation and dedication to a dream. The world feeds off that positive energy, creating a motivating ripple effect.
Philanthropic, charitable entrepreneurship is one way of securing your legacy as a role model and a visionary. The professional athletes who donate their time and resources to strengthen their communities are ensuring that their influence is spread far and wide.
The BHM collection is just one example of how professional athletes, marketers, businesspeople and non-profits can come together for the common goal of bettering the world. You too can be one of those leaders whose vision and legacy impacts every person you come in contact with. Learn more about my Energy Assessments for Leaders today to see where your heart is aligned, and how you can make this dream happen.
For some of us, integrity is one of the highest of personal values. To speak our own truths, that come from within our open heart, is what allows us to continue our path toward self-realization. By practicing integrity in all that we say and do, we ensure that our greatest mission in life will be fulfilled. That mission is to bring our unique gifts and talents to an ever-receiving universe.
Let me show you several ways you can remained focused and dedicated to your life’s mission.
Take Other People’s Opinions With a Grain of Salt
Sometimes other people’s narratives or perceptions of how we are can distract us from the truth about ourselves. While the beliefs that others have may be enlightening in some ways, in that they reveal different sides of ourselves we may have been blind to, sometimes those beliefs are false and get in the way of our highest calling. Those beliefs are a distortion of what we actually stand for, in our heart of hearts.
Accept the opinions and beliefs that others have about you as information, not hard-and-fast truth. It can be helpful to hear how you are perceived by others, but it can also hinder you. Don’t let it.
Claim Who You Are
By claiming who you are, as a unique, un-repeatable miracle of God and the universe, you can better visualize what your mission in life is.
Here’s an exercise to help you. Write down a series of affirmations that lay claim to this powerful, positive energy that is yours. In one of my videos, I give you an example of a specific writing exercise that, while short, will help you visualize the qualities that make you a superhero, a person on a exhilarating mission.
Are you godly? Are you giving? Are you loving? Are you loved? You will never find out unless you ask yourself. Make this a habitual spiritual practice and in time you’ll be able to visualize your mission and regain the energy needed to perform your important service in the world.
Be Intentional and Have Conviction
What does it mean to be intentional or full of conviction, and how does it relate to being on a mission? Intentionality is a word to describe mindful focus. When you’re intentional, you are fixing your mind’s eye on the object in front of you- in this case, your mission. By focusing mindfully on that desired object, you actually align your entire being in the direction of its fulfillment. Intentionality is a psychic commitment that brings you closer to reaching your destiny.
You also need to have conviction if you’re to fulfill your mission in life. What good is having a mission if you don’t feel it with all of your mind, body, and spirit? To live life with conviction, you must walk and talk with integrity. If you do that, I promise you this – fulfillment will come sooner than you ever imagined.
I believe that everyone’s mission in this life is to be the positive reflection they want to see in the world. What that positive reflection is will differ from person to person, depending on every precious individual’s unique, irreplaceable strengths and talents. You can discover what these gifts are, what your mission is in life, and see to it that it is achieved starting today.
Reach out to me to begin a new chapter in your journey.
Mindfulness is often been seen as an exclusively female practice, because it fosters a less conflict-driven response to our emotions and our external world. As someone who teaches mindfulness to highly successful men- from CEOs to professional athletes- I’m here to tell you that such techniques can only strengthen your masculine identity. Some of the most elite individuals, from Steve Jobs to Kobe Bryant, actually credit their abundant success to the art of mindfulness. Here are all of the reasons why you should start practicing mindfulness today.
Mindfulness is not about getting rid of your thoughts, feelings, or perceptions. It’s about being consciously aware of what’s right in front of you, how you are experiencing it in the present moment, and reacting appropriately. For those in fast-paced, high-performance careers, mindfulness prevents your thoughts from wandering, keeping your mind laser-focused on the important task at hand. It’s no wonder Phil Jackson’s coaching methods include mindfulness. It’s what keeps your head in the game.
Strong, impactful leaders like Richard Branson practice mindfulness every single day. It allows them to see the ultimate picture of success that goes beyond material wealth. Mindfulness elevates your energy to a higher vibration that allows you to guide your employees or teammates in a direction that benefits everyone. Think that kind of empathic leadership is too “soft”? Tell that to Steve Jobs whose authoritative energy was matched with a mindful attention toward others that got things done.
Depression, anxiety, anger issues and addiction are among the most debilitating emotional conditions that afflict men in high-pressure leadership positions. Without the self-mastery that mindfulness cultivates, you can fall victim to your own destructive emotions. A Heart Wall can form, preventing you from ever realizing your highest potential in your career and in your relationships. Mindfulness practice, however, is proven to help men react better to high-stress situations so that they tackle problems more wisely and effectively. When you master mindfulness, you master yourself.
Stress-related illnesses impact male professionals at a higher rate than others. Heart disease, high blood pressure, headaches, obesity, diabetes and accelerated aging are all physical ailments related to poor stress management. Mindfulness not only lowers your stress, but will increase your overall physical health by preventing these fatal diseases. Professional athletes, including countless Olympic champions, practice mindfulness to maintain their peak physical performance. The most successful corporate executives also use mindfulness as a defense against mental burnout.
Increased focused, strong leadership, a healthy mind and body… all of these are achievable through mindfulness training. It is necessary to develop the kind of masculine confidence that can elevate you from being the best in your field to the very elite.
Are you ready to get started? Contact me, Amy D the Peak Performance Expert, and we can begin that journey together.